Franchise
What makes Focaccino a top franchising opportunity?
• | Top-class bakery & coffee franchise
business concept with high quality
made and value for money food products
offered in a clean cut, professional,
European style all day modern bakery-
coffee shop. We believe in what we
promote. |
• | Growing industry and customer base.
Specialty in bakery attracts many
customer demographics. |
• | Territories open for the right owners.
Focused on regional and national growth
through both independent & multi-unit
franchise owners. |
• | Top quality food products of our daily
production and world class coffee and
beverages. The best co-concept franchise
opportunity, period. |
• | Franchise Support Team in place to help
with site selection, training, operations,
marketing and planning. Terrific business
and operational support from a highly
experienced Franchise Support Team with
original company founder still leading the
company daily. |
Operations, Training and Franchise
We not only own the franchise, we own and
run stores. We run them profitably. We are
able to do that because we know through
experience what works and what doesn't.
We've made the mistakes, corrected them, tested the theories and put into practice what we preach every day in our own stores and throughout the system. And this is what we still do.
The Operations team provides the hands-on business experience that helps franchisees understand how to implement a cost-effective program in their stores by monitoring cost of goods, labor costs, equipment maintenance and hiring solid managers and personable barista team members.
Every franchisee and his or her store manager spends two weeks at the home offices and in a store going through a structured training course that includes product preparation, personnel development and store operations. In addition, our training team spends the opening day in the stores with the manager and barista team. The goal is to ensure that food products & drinks are made to our standards and that the people who prepare those provide the amazing experience customers will share with others.
We've made the mistakes, corrected them, tested the theories and put into practice what we preach every day in our own stores and throughout the system. And this is what we still do.
The Operations team provides the hands-on business experience that helps franchisees understand how to implement a cost-effective program in their stores by monitoring cost of goods, labor costs, equipment maintenance and hiring solid managers and personable barista team members.
Every franchisee and his or her store manager spends two weeks at the home offices and in a store going through a structured training course that includes product preparation, personnel development and store operations. In addition, our training team spends the opening day in the stores with the manager and barista team. The goal is to ensure that food products & drinks are made to our standards and that the people who prepare those provide the amazing experience customers will share with others.
Creating New Franchise Location Awareness through Marketing
Long before a new Focaccino Franchise
location opens, the marketing team is
creating awareness about the store with
banners, social media and concentrated
publicity. Once it's open, strategic and
focused grand opening campaigns are
implemented and are designed to create
an instant customer base in the
surrounding area.
The whole focus of marketing is to drive traffic to the stores. This is accomplished through on-site marketing, targeted direct mail programs and campaigns that are designed to bring in customers and keep them coming back. Campaigns are carefully tied together so that, regardless of where a customer learns of Focaccino, the message is the same.
The whole focus of marketing is to drive traffic to the stores. This is accomplished through on-site marketing, targeted direct mail programs and campaigns that are designed to bring in customers and keep them coming back. Campaigns are carefully tied together so that, regardless of where a customer learns of Focaccino, the message is the same.
Control of Franchise Products & Distribution
Early on in the franchising process, it became
apparent that controlling products and
distribution would be integral to the success
of the entire Focaccino franchise. This
created control over product quality, pricing
and timely/consistent delivery to the stores.
Franchise Support Continues Beyond Opening Week Franchisees always have access to the Franchise Support Team for ongoing training, questions and advice. Often franchise meetings give franchisees and their management teams the opportunity to learn about new programs, sample products, receive training and share information.
Marketing communications are constant, training tips and videos are made available, and information is consistently shared with managers and their teams to help them grow and, just as importantly, allow franchise owners the time to focus on opening other locations.
Franchise Support Continues Beyond Opening Week Franchisees always have access to the Franchise Support Team for ongoing training, questions and advice. Often franchise meetings give franchisees and their management teams the opportunity to learn about new programs, sample products, receive training and share information.
Marketing communications are constant, training tips and videos are made available, and information is consistently shared with managers and their teams to help them grow and, just as importantly, allow franchise owners the time to focus on opening other locations.
Is owning a Focaccino franchise in your future?
• | Easy to operate. |
• | Location selection assistance. |
• | Comprehensive training program. |
• | Successful and proven local marketing
programs. |
• | Guaranteed low pricing on products. |
• | Free delivery of products to any Focaccino
location. |
• | Trustworthy network of suppliers,
exclusive long term cooperations. |
• | Business integrity in everything we do. |
General benefits of owning a franchise purchased from a well-established company
• | Instant brand recognition.
You benefit from regional, and local marketing
campaigns and realized brand equity. |
• | Established operational systems.
You don't have to reinvent the wheel.
Business models offer complete packages. |
• | Buying power. Established relationships with suppliers.
Both Local & National distribution network. |
• | On-going support. Lots of help starting your business and
running it afterwards. |
• | Built-in network. Benefit from other franchisees from whom
you can learn and share. |
• | Equal interest in YOUR success. You are just as important to the
franchisor's success as they are to yours.
We share the same vision with you. We are
"All for One, One for All". Only when
working as a team with professionalism,
promptness and trust we can succeed. |
Advantages of Focaccino Store Model
Top quality handmade bakery and food
products, smoothies, pastries, sandwiches,
traditional savory pies, focaccias, breakfast
combinations served in a world-class walk-
in building.
• | Optimization of sales. |
• | Engineered for optimal customer flow to
common pay point. |
• | Cross marketing and branding. |
• | Our experienced Focaccino leadership
team will assist you in every step you make
& will do its best to guarantee the maximum
guest count and incoming revenue. |
• | Built up of Focaccino ambience, full
guidance in material supplies, kitchen
logistics, customer seating, both interior
design and operational framework. |
• | Detailed & full Focaccino construction design |
• | Focaccino construction and development
experts will be fully supportive and present
throughout the entire process for every
need, challenge, adjustment or difficulty
that may occur until the precise
application of plans and designs are fully
complied to master guidelines. |
Staff Training
We have developed specific training
manuals, in order to ensure the preservation
of quality of our products and a continuing
further education of our members of staff.
When elaborating the manuals, we could draw on the profound experience of our employees, on extern consultant knowledge and on the support of the lobby group.
In the context of training, specific attention has been directed to the area of service and in dealing with customers, alongside merchandise knowledge and the preparation of goods. Complying with the intense service character of European standard similar businesses, friendliness and cleanness have top-priority for all employees. The conveyance of knowledge on the preparation of our core-food products of our home production, as well as our coffee, is an integrative component of our training plan for employees. For this purpose, we have developed a training manual on food preparation and beverages, which retains the way of preparation, recipes and compulsory arrangement suggestions for all products we offer in our stores.
We have elaborated a Quality Assurance Manual for all employees and locations, in order to maintain the quality standards of offered goods and performances.
The store managers on duty and, in further consequence, the national operative area manager are in charge of supervision. All points are evaluated, using the Quality Assurance Report, and thus, facilitate the compilation of a ranking of employees and locations. Education and training of employees is rounded off by training on a regular basis with specifically appointed experts
When elaborating the manuals, we could draw on the profound experience of our employees, on extern consultant knowledge and on the support of the lobby group.
In the context of training, specific attention has been directed to the area of service and in dealing with customers, alongside merchandise knowledge and the preparation of goods. Complying with the intense service character of European standard similar businesses, friendliness and cleanness have top-priority for all employees. The conveyance of knowledge on the preparation of our core-food products of our home production, as well as our coffee, is an integrative component of our training plan for employees. For this purpose, we have developed a training manual on food preparation and beverages, which retains the way of preparation, recipes and compulsory arrangement suggestions for all products we offer in our stores.
We have elaborated a Quality Assurance Manual for all employees and locations, in order to maintain the quality standards of offered goods and performances.
The store managers on duty and, in further consequence, the national operative area manager are in charge of supervision. All points are evaluated, using the Quality Assurance Report, and thus, facilitate the compilation of a ranking of employees and locations. Education and training of employees is rounded off by training on a regular basis with specifically appointed experts
More Specifically Focaccino franchise training program is divided in 3 stages
During the store design and
construction process
After staff selection process final selected
staff will be offered systematical training
in the areas of
After store opening
1 | This training is addressed to senior
management and shareholders in the
areas of kitchen logistics, certified
suppliers, store operation, human
resources management,
administration, food cost, financial
performance ratios and overall general
management strategies. |
2 | Initiation of staff selection process,
through interviews, and evaluation
tests hold in our headquarters premises. |
1 | Recipes, production methods, product
menu items, first materials selection,
packaging, machinery operation, hygiene
standards under the supervision and
upon the guidance of our experts. |
2 | Customer service, sales techniques,
customer objection with the aid of our
experienced trainers. |
1 | During a new product presentation, staff
and executives are been trained at our
premises on the new products, recipes,
production method, preparation,
packaging and on promotional sales
techniques. |
2 | We offer an ongoing guidance to your
executives and shareholders on sales
optimization, customer satisfaction
leverage, food costs , profit increase
within the financial performance ratio
analysis. |
3 | Unexpected visits on site of our
executives in order to reassure the
proper and smooth store operation,
product quality, customer service and
hygiene standards are all in place. |
Available markets
Focaccino has currently 8 locations open
operating in Greece including 1 Master
Franchise in Thessalonica.
Focaccino is expanding with an active focus
in Attica region. However , Focaccino expects
to boast a national presence in the specialty
bakery & coffee industry within 3 years.
Therefore, franchising opportunities and new store development in all states warrants an immediate conversation.
With distribution and franchisee support systems already established for a national business model, Focaccino, a future industry leader, is seeking both individuals & multi-unit franchisees in large to mid-size markets coast to coast. Please contact us for additional information on available markets.
Therefore, franchising opportunities and new store development in all states warrants an immediate conversation.
With distribution and franchisee support systems already established for a national business model, Focaccino, a future industry leader, is seeking both individuals & multi-unit franchisees in large to mid-size markets coast to coast. Please contact us for additional information on available markets.
Wanted Partner Profile
All entrepreneurs, who have a modicum of love
for high-quality food products & coffee, qualify
as future franchise holders of Focaccino, and
ideally feature following characteristics:
• | Readiness to work independently. |
• | Ongoing further education. |
• | Takeover of responsibility. |
• | Ability to lead and motivate. |
• | High willingness of service. |
• | Communication skills. |
• | Business comprehension. |
• | High level of customer focus. |
• | Readiness to share experiences. |
Is a Focaccino Franchise Right for You?
Focaccino is looking for business minded
men and women who are interested in
establishing a business relationship with a
growing company that values integrity,
leadership, quality, excellence and passion for
what we do. We're seeking both multi-unit &
individual franchisees who have the following:
• | Entrepreneurial Spirit. |
• | Desire to be a part of an organization
that inspires growth and success. |
• | Financial Strength. |
• | Interest in opening multiple stores. |
• | Business builders are the future of
Focaccino's national development. |
• | Appreciation for the consistency and
support of a proven system. |
Which are the steps to acquire a Focaccino Franchise?
The first step required is to fill in the online form of franchise interest. Right after an internal evaluation follows of the Information submitted and soon you our franchise development manager will contact you to schedule a meeting at our premises.